ABO Matcha - Justine Wong
ABO Matcha - Justine Wong
ABO Matcha - Justine Wong
ABO Matcha - Justine Wong
ABO Matcha - Justine Wong
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  • Load image into Gallery viewer, ABO Matcha - Justine Wong
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ABO Matcha - Justine Wong

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Abokichi is collaborating with three talented artists for a special artists collection ABO Matcha series! The artists are receiving 5% of the sales from ABO Matcha tins featuring their art. 

This label was designed with the image from Justine in Toronto. Please visit her instagram for more.

https://www.instagram.com/patternsandportraits/

Justine Wong is a food, book, and lifestyle illustrator based in Toronto. She is the creator behind the project '21 Days in Japan: An Illustrative Study on Japanese Cuisine', consisting of paintings of 100 meals discovered while she traveled Japan. She continues to have the pleasure of illustrating in editorial publications, storybooks, and advertising campaigns in Canada and internationally.

 

 

ABO Matcha is certified organic in Canada, USA, and EU, but it is so much more than “organic matcha”. It is grown in Wazuka town, in the Uji region of Kyoto, Japan where tea farming has an 800 year history, starting during the Kamakura-era (1185-1333AD). The area’s tea became known as “Uji-matcha” and is of such high quality that during the Edo-era (1603-1868AD), it was reserved for consumption by the Emperor. Currently, Wazuka produces 50% of all tea produced in Kyoto, also Wazuka produces 40% of Uji-matcha. 

The farm that makes Abo Matcha is called Nakai Tea Farm. Nakai Tea Farm is distinct because they are an organic farm that uses natural cultivation and farming methods for matcha cultivation. Typically, even certified organic tea farmers are allowed to use a minimal amount of pesticides and fertilizers in their production, but Nakai Tea Farm has rejected this allowance, choosing to be 100% all-natural. When they converted their farm from conventional to natural farming methods, their yield was reduced to 30% of what it had been. This smaller harvest continued for five years as they gradually perfected their all-natural growing methods. It is truly a rare and special tea farm.